The inside story of the Bears’ ‘Good, better, best!’ craze
Behind the Scenes of the Bears’ ‘Good, Better, Best!’ Phenomenon Courtney Cronin, an ESPN reporter covering the Chicago Bears, highlights the impact of motivational tactics in sports. Former high school coach Bobby Poss used a memorable chant, “Good, better, best,” to inspire his players at A.C. Reynolds High School, a tradition later adopted by his … Read more