Saudi

Saudi Arabia has bought into soccer and golf. Will the NBA and NFL be next?

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Earlier this week, golf’s civil war came to an abrupt end when the PGA Tour announced plans to merge commercial operations with its Saudi-funded arch-rival, LIV Golf. The shock announcement marked the culmination of a year of disruption, player poaching and heated litigation. It also brought attention to Saudi Arabia’s growing ambitions in sports and … Read more

Is Saudi investment in NFL next?

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In stunning news Tuesday, the PGA Tour announced a “merger” with the Saudi Arabian-backed LIV Golf Tour, which is funded by the country’s wealthy Public Investment Fund. Former NFL executive Andrew Brandt believes the NFL will eventually be targeted by the Saudis, too. “Saudi money, Qatari money and other Middle Eastern investment are coming to … Read more