Dallas Cowboys cheerleaders unionize after years of fighting for fair pay

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Dallas Cowboys Cheerleaders Form Union After Long Struggle for Fair Pay

The Dallas Cowboys cheerleaders have successfully unionized, marking a significant labor achievement after years of advocating for fair pay. The Cowboys recognized the Dallas Cowboys Cheerleaders Association (DCCA) as their bargaining representative, initiating collective bargaining discussions. Established in 1961, the cheerleaders have gained fame, notably through the Netflix series “America’s Sweethearts.” Criticism over low salaries emerged, highlighted by a 2018 lawsuit from cheerleader Erica Wilkins, who reported earning just $15,000, less than the team’s male mascot. Following tense negotiations, the squad secured a 400% pay raise, raising some hourly rates from $15 to $75, although health insurance remains unprovided.

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