ESPN’s NFL Alt-Casts: ‘Toy Story’ Goes to Infinity and Beyond
ESPN announcer Drew Carter is preparing for Sunday’s Falcons-Jaguars game in London by watching Toy Story films. He is studying the Pixar classics in search of catch phrases that could be used during the game. Sunday’s game will be the NFL’s first fully animated live broadcast, featuring a Toy Story-themed alternate broadcast called Toy Story Funday Football. ESPN and Disney execs chose Toy Story due to its multi-generational appeal. The broadcast will focus on the game itself, rather than incorporating new character dialogue. ESPN is using technology to create virtual representations of the players and provide a unique viewing experience.
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