Im darauf folgenden Jahr dominierten die Bruins die reguläre Saison nach Belieben. Unter den Top zehn Scorern waren sieben Spieler der Bruins. Doch eine Niederlage im zweiten Playoff-Spiel gegen die Canadiens nach einer 5:1-Führung brachte die Bruins aus dem Tritt und so gelang ihnen die sicher geglaubte Titelverteidigung nicht. Weiterhin angeführt von Esposito und Orr erreichten die Bruins in der Saison 1971/72 wieder die Finals. Der Gegner waren dieses Mal die New York Rangers. Wie zwei Jahre zuvor war es erneut Bobby Orr, der das entscheidende Tor zum Stanley Cup Gewinn erzielte.
With Retail Pro’s fast, centralized reporting, Boston Bruins Proshop is able to efficiently serve customers during the rush of an exciting game when slow performance or complicated procedures are simply not an option. And by leveraging Retail Pro’s powerful analytics, the Proshop can quickly react to changing market demands to maintain optimal performance. With the ability to analyze data from several angles, the Proshop derives vital insights needed to improve store inventory and manage replenishment with utmost efficiency.
Im Jahr darauf wurden am 13. März 1980 gleich zwei Nummern gesperrt. Milt Schmidt, ehemaliger Kapitän der Mannschaft und zweifacher Stanley Cup-Sieger in den dreißiger und vierziger Jahren, wurde zusammen mit Johnny Bucyk geehrt, der 21 Jahre für die Bruins spielte und Mitglied der Stanley Cup-Mannschaften aus den siebziger Jahren war. Ihre Nummern 15 und 9 wurden von da an nicht mehr vergeben.

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The staff at Boston ProShop are AMAZING! I took my little brother in the store after he was upset th...at his friend received a puck from the ice and he did not. I purchased a puck without him knowing and one of the staff members Brian went above and beyond to give it to my brother and play along and say it was a puck off the ice. He told my brother he just shagged it for him and my brother was ecstatic! He was so kind to him and it really made his day. See More
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