Im Februar 2002 kauften John Henry und Tom Werner die Boston Red Sox, Fenway Park und 82 % eines regionalen Sportsenders für 660 Millionen US-Dollar. Gleichzeitig übernahmen sie Verbindlichkeiten, die sich auf über 400 Millionen US-Dollar beliefen. Das stellte einen neuen Rekord für den Kauf eines Major-League-Baseball-Teams dar. Theo Epstein wurde mit 28 Jahren der jüngste General Manager in den Major Leagues. Zusammen schafften sie es, innerhalb der nächsten zwei Jahre eine Mannschaft aus Superstars zusammenzustellen. Gleichzeitig wurden die Red Sox das Team mit der zweithöchsten Gehaltsliste hinter den Yankees.

Officially licensed Red Sox gear is at Lids.com! Stock up on authentic Boston Red Sox apparel so you're ready for the next game in style. Lids carries great assortment of Red Sox hats in a variety of styles including Red Sox snapbacks, adjustable hats, beanies and more so you can represent your team all year round. Here at Lids.com, there's more than just Boston Red Sox caps as we also offer official Red Sox jerseys, t-shirts, sweatshirts and much more so you're covered from head to toe in trendy, game-day style. Men, women, and kids can all find Boston Red Sox clothing and accessories for the perfect look that represents their team pride. The Lids Boston Red Sox Shop has everything your need to gear up for every tailgate, game, party, and everything in between.


1986 – Die Red Sox spielten in der World Series 1986 gegen die New York Mets und führten mit drei zu zwei Spielen. Im sechsten Spiel verspielten die Red Sox ihre 2-Punkte-Führung in der zweiten Hälfte des 9. Innings und erlaubten den Mets gleichzuziehen. Im 10. Inning punkteten die Mets durch einen langsamen Groundball, der unter dem Handschuh und zwischen den Beinen von Firstbaseman Bill Buckner hindurchrollte. Dadurch wurde ein entscheidendes Spiel 7 notwendig, in dem die Red Sox wieder einmal ihre Führung von diesmal drei Runs verspielten.
Alles rosig also bei den Roten Socken? Vorfreude auf die Playoffs, in denen es gegen den Erzrivalen New York Yankees geht? Von wegen. In Boston herrscht dieser Tage eher Anspannung als Entspannung. Man könnte auch sagen, Nervosität und Ungewissheit. Denn jetzt kommt jene Saisonphase, in der die Spiele so gar nichts mehr mit den 162 bisherigen gemein haben.
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My dad bought me and the boy Celtics shirts right after the championship (go Celts!).  The boy's was waaaayyyyy too big, and we happened to be in town.  So, we traipsed over here to exchange it, receipt in hand.  Well, first off, the store was closed for inventory so they only had a small kiosk in North Station.  I handed over the receipt and explained the situation to the clerk.  He stated that they no longer had that shirt because it was a special one for the Championship, so it couldn't be exchanged.  I said that was fine--we would do what any other store does for an exchange and pick something else out and, if the second item is more expensive, just pay the difference.  He stated that was impossible because they have a 14 day return policy and the 14 days was up YESTERDAY.

In 1998, the Bruins Proshop integrated Retail Pro solutions for their store operations and never looked back. Retail Pro was selected for its ability to be flexible and responsive to unusual business needs of sports industry retailer. From supporting the flagship store, to setting up temporary pop-up locations responding to retail needs, Boston Bruins Proshop is able to leverage the same fast performance and retail management software capability across all points of their business and guarantee great customer and team member experience.

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